VDX Marketing

We Run Ads That Convert

More Leads, Lower Cost Per Click

We build, manage, and optimize high-converting Google Ads campaigns for Destin businesses – so every click turns into a qualified lead, not wasted ad spend.

Trusted Google Ads Partner

Less wasted spend. More qualified leads.

5-Star Google Review

Transparent Reporting

Destin-based Agency

No Long-Term Contracts

Our Approach

Sound Familiar?

    Your cost per click keeps climbing but leads aren't keeping up.

    You're getting clicks from the wrong searches and wasting budget on irrelevant traffic.

    Your ad account was set up once and hasn't been touched in months.

    You have no idea which keywords are actually generating calls and form fills.

How We're Different

    We build dedicated landing pages for every ad group so your Quality Score goes up and your CPC goes down.

    We manage negative keywords weekly to block wasted spend on irrelevant searches.

    We track every call, form fill, and calendar booking as a conversion – so we know what's working.

    You own your Google Ads account, your data, and your conversion history – even if you leave us.

How We Do It

    Campaign Strategy & Build

    Keyword research, campaign structure, ad group segmentation, and responsive search ad copy tailored to your business and your Destin market.

    Landing Page Optimization

    Dedicated landing pages for every ad group (like this one). Higher message match = higher Quality Score = lower CPC and better ad positions.

    Conversion Tracking Setup

    Full Google Tag Manager and GA4 setup tracking form submissions, phone calls, calendar bookings, and e-commerce purchases. If it doesn't convert, we can't optimize it.

    Negative Keyword Management

    Every week we review search term reports and block irrelevant queries. Most agencies do this monthly (or never). We do it weekly – it's where wasted spend lives.

    Bid Strategy & Budget Optimization

    Testing Smart Bidding strategies (Maximize Conversions, Target CPA, Target ROAS), budget reallocation toward winning ad groups, and dayparting based on actual lead patterns.

    Monthly Reporting

    Clear monthly reports showing spend, clicks, conversions, cost per lead, and ROI.

Real Results. Real Businesses.

PPC | Local Tourism

Destin Bonfire Company

Destin, FL

The Challenge

A Destin beach-bonfire company spending heavily on Google Ads with thin returns. Cost per lead had ballooned over $360.

0

Leads / Past Year

$0

Avg Cost / Lead

0%

Click-to-Lead Rate

In two months under VDX, Destin Bonfire is generating significantly more leads while spending half as much on ads.

What We Did

Rebuilt the account with tightly themed Search campaigns, audience-specific landing pages, and full conversion tracking on calls and form fills. Refocused budget on Destin-area searchers with clear booking intent.

PPC | Roofing

Abram Roofing

Northwest Florida

The Challenge

Generate qualified roofing leads year-round across a competitive Florida market without overpaying for clicks in one of Google's highest-cost verticals.

0

Leads / Past Year

$0

Avg Cost / Lead

0%

Click-to-Lead Rate

Roughly 25 qualified roofing leads per month, at less than half the typical industry cost per lead.

What We Did

Structured Search campaigns by service type (residential, commercial, repair, replacement) with full call and form tracking. Layered Local Services Ads to feed a steady pipeline of estimate-ready prospects.

PPC | HVAC

Cool Logic Air Solutions

Northwest Florida

The Challenge

An underperforming Google Ads account burning a small budget for years with almost no leads to show for it. No conversion tracking, no clear strategy.

0

Leads in 3 Months

$0

Avg Cost / Lead

0%

Click-to-Lead Rate

In their first three months under VDX, Cool Logic generated more qualified leads than the entire prior two years combined.

What We Did

Rebuilt conversion tracking (calls, forms, and offline conversions tied to booked jobs), then restructured the account into focused Search campaigns aligned to revenue-producing services. Every dollar now ties to a measurable outcome.

Our Clients Say It Best

Posted on Google Google
Pamela Chesser-Grinsell profile picture
Pamela Chesser-Grinsell
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
I have been very pleased with Ross. He has been very helpful in working with me building my website. He is both profesional and friendly!
Posted on Google Google
Brodee Neuberger profile picture
Brodee Neuberger
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Ross with VDX marketing knows what he’s talking about. He’s very knowledgeable about numbers with businesses and explains his process very thoroughly.
Posted on Google Google
Sean Neal profile picture
Sean Neal
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Incredibly informative and helpful. Game changer hire for businesses
Posted on Google Google
Larry Restieri profile picture
Larry Restieri
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
I had a phenomenal experience with VDX Marketing. They were very professional, responsive and their quality of work far exceeded my expectations. I would highly recommend them.
Posted on Google Google
Ashley Marsh profile picture
Ashley Marsh
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Our website is amazing! The VDX marketing team revamped our logo and marketing materials to make it more attractive and appealing! The website has streamlined our hiring process, has great visuals, easy to navigate, and explains exactly what we offer. We are excited to have a website that promotes our company so well! Highly Recommend! Thank you from the Panhandle Cleaners team!
Posted on Google Google
Adam Basse profile picture
Adam Basse
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
VDX is an awesome marketing company. Very easy to use and everyone is super responsive.Offer a bunch of help services logo,website,seo,etc. services helpful services Nathaniel Dam is very easy and creative person! Cannot recommend them enough!
Posted on Google Google
Ashley Tindall profile picture
Ashley Tindall
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
VDX made the process of updating our website so easy! The site is beautiful, functional, and mobile friendly. They took every request and tweaked the site to our satisfaction. I would highly recommend them for website design!
Posted on Google Google
Nate Dam profile picture
Nate Dam
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
VDX Marketing is a powerful and intentional marketing service. Ross and his team provide marketing services that actually work. The company will take your business to the next level and I cannot recommend them enough!
Posted on Google Google
werewolves love silver profile picture
werewolves love silver
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
They made our business website look amazing!!
Posted on Google Google
Matthew Pinardo profile picture
Matthew Pinardo
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Having someone local that you can sit down with and go over your marketing plan is invaluable. Ross and his team have been great to work with to integrate their SEO and website services with our marketing plan. Their efforts have boosted our company's website presence on Google faster than we had anticipated. Thank you Ross!

Ready to Stop Wasting Money on Google Ads?

Book a free Google Ads audit and we'll show you exactly where your budget is leaking, what keywords are actually driving leads, and what it would take to cut your cost per lead. No pressure, no contracts – just straight answers.